Yesterday on BBC Local Radio, our CEO Andrew Palmer spoke to Kev Lawrence about our new Hearing Loss Friendship Club opening in Peterborough at the Park Inn Hotel on 8th January. Watch or listen to the interview below.

In the interview they discussed Apple’s patents related to the hearing aid market. You can read more here

The article from NCOA covers:

  • AirPods as an alternative to traditional hearing aids.
  • Features aiding hearing: Live Listen, Conversation Boost, noise cancellation, Transparency Mode, amplified audio.
  • Upcoming features: body temperature measurement, USB-C charging.
  • Comparison with over-the-counter hearing aids: functionality, affordability, user experience.
  • Potential of AirPods to support various hearing needs.
  • Limitations and areas for improvement compared to traditional hearing aids.

Watch the entire interview here:

Apple already have some features on iPhones which can allow people to operate hearing aids from other companies and also includes a remote listening function which turns a phone into a listening device for conversations.

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